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Digital Marketing Do's and Don'ts

  WHAT IS DIGITAL MARKETING? Digital marketing is the marketing of products or services via digital platforms such as mobile phones, search engines, social media and more. In short, it is the method to reach the consumers digitally. Unlike the traditional form of marketing, digital marketing offers a complete package that includes, Search Engine Optimization, Pay Per Click, Lead Generation, Social Media Optimization, Content Marketing and more. WHY IS DIGITAL MARKETING IMPORTANT? Reaching a lot more consumers is the basic goal of most of the companies. In the modern world, the internet is considered as the most convenient option for the same. Therefore, the most demanding platform among almost every age group especially the youth and the middle aged people is digital marketing. Some of the benefits of digital marketing includes flexibility, accessibility, expansion and interactivity.  A successful digital marketing needs a lot of awareness and information about what should be ...